On the eve of the "Cuba Through Kiwi Eyes" exhibition’s formal opening, the Latin America CAPE was delighted to host a great presentation from well-known Wellington entrepreneur Geoff Marsland on his many years of experience doing business with Cuba for Havana Coffee Works.

In a lively and engaging address, Geoff laid out some fundamentals for business success in Latin America: don’t think you can do business there the same way you do business in New Zealand; look for ways for both sides to help each other; be a person of your word; follow through to earn trust; visit the market; and dress for success! We look forward to hosting more “business and life” talks in future.

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